Monday, March 1, 2010
Why Not ChemEng Success story
Whynotchemeng website which was implemented to inspire student and professionals on chemical engineering studies has achieved remarkable success. According to ICHEME analysis the website has been played a major role on conversion student on chemical engineering studies. I found that fact on TCETDAY magazine (2010 January). It launched promotional campaigns using social networks, google ads, youtube and many innovative ways to market their inspirational campaign.
Today young people spend considerable amount of their active time on internet and interactive web solutions such as blogs, social networks, social bookmarking … etc are wonderful way to give them a message.
IChemE had identified the potential and grab it. Congratulations ………
I am looking for more innovative campaigns in future.